Deibert Design
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Community of Chelsea

Chelsea is a proposed new community in Chestemere, Alberta developed by United Communities. The Community of Chelsea is not a resort. However, by allowing the elements of destination resorts and resort-living to inspire the brand, the landscape architecture and the community signage, the community will be filled with subtle charm and a sense of adventure that sets it apart from its competitors.

Before starting the brand design, a mood document was created to help provide a starting point for the creation of the brand.

Before starting the brand design, a mood document was created to help provide a starting point for the creation of the brand.

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This mood document outlines different style guidelines and lends inspiration to all levels of design and messaging.

This mood document outlines different style guidelines and lends inspiration to all levels of design and messaging.

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